Marketing Cloud CRM and Communications Consultant

JOB DETAILS Type of contract : Consultant Contract Level : Level 1 - Junior Hiring Unit : Education Sector (ED) Duty Station : Paris Work location : On site Duration of contract : 11 months Hiring open to : External candidates Application deadline (Midnight UTC+1 Time) : 10/07/2026 UNESCO Core Values: Commitment to the Organization, Integrity, Respect for Diversity, ProfessionalismOVERVIEW BackgroundThe Global Education Monitoring Report (or GEM Report) is an editorially independent, authoritative, and evidence-based annual report that monitors progress in education in the Sustainable Development Goals (SDGs). The Report is funded by a group of governments, multilateral agencies and foundations and published annually by UNESCO to serve the international community. It is widely recognised as an indispensable technical and advocacy tool supporting the achievement of SDG 4, which aims to ensure “inclusive and equitable quality education” and promote “lifelong learning for all” by 2030. With its mandate, established in the Incheon Declaration of the World Education Forum in May 2015, the annual GEM Report series identifies effective education policies and analyses major education related themes.ASSIGNMENTS Duties and responsibilities The GEM Report seeks to further strengthen and optimize its Salesforce CRM ecosystem to support evolving strategic and communications objectives. This includes more effective use of the existing contacts database and Salesforce Marketing Cloud to improve engagement, segmentation, and reporting. To this end, the GEM Report requires a Salesforce Administrator to implement, maintain, and refine platform configurations and workflows, ensuring the system remains fully functional, secure, and aligned with operational and project requirements. Working under the guidance of the Project Officer for Web and Social Media, the consultant will also support related digital communications initiatives as required. The consultant is expected to perform their duties on-site at the UNESCO office in Paris. In particular, the individual specialist will:a. Salesforce database organization and data integrity• Review and assess the current structure and condition of the Salesforce database.• Identify, document, and address data inconsistencies, duplicate records, and errors.• Clean and deduplicate records in line with best practices.• Ensure contacts are accurately linked to their respective organisations.• Carry out ongoing data cleaning and quality assurance activities.• Establish and document guidelines and processes to support ongoing database integrity and governance. b. Marketing Cloud and Salesforce CRM support• Support the configuration and optimization of campaigns, reports, and dashboards in Salesforce and Marketing Cloud to meet the GEM Report team’s needs.• Update and refine the Salesforce user interface as required.• Manage event registration and sign-up processes through Salesforce CRM and Marketing Cloud automation tools.• Develop and manage automated email journeys and communication workflows.• Meet regularly with the internal teams to troubleshoot CRM-related issues and provide ongoing technical and operational support.• Provide guidance on best practices for effective use of Salesforce CRM and Marketing Cloud.• Develop user documentation and deliver training sessions for marketing and CRM-related tasks, as needed.Long Description c. Communications support• Provide translation support into French, as required.• Create and adapt email communications in multiple languages.• Support editing and production of video content for communications purposes.• Contribute to updates and maintenance of the GEM Report Wikipedia page, including adding references and citations where appropriate• Research and identify methods to improve GEM Report content visibility on AI tools.• Contribute to broader communications activities in support of the GEM Report team, as needed.• Undertake any other communications-related tasks as r